Late Thursday, while unconfirmed reports spread concerning the Brown University gunman, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and guiding the public to her channel's 9pm newscast.
Even though it is by no means a perfect news source, her message seemed accurate to many. It is one of the organizations where there exists reality-based and generally reliable reporting – especially during breaking news situations such as the one taking place close to a New Hampshire storage facility.
A Vulnerable State Amid a High-Stakes Struggle
Yet the news network, now four and a half decades old, finds itself in a uncertain state as two massive media corporations vie for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has been drawn into a high-stakes game of mergers and acquisitions, not as a question of what serves the information-seeking public.
“This is yet another example of the fundamental flaws with roots in many years of policy decisions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The conjecture about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a more important point.
“It gets presented as a corporate drama with influential figures as the protagonists, but there is hardly any discussion of the societal benefit,” Pickard added.
The Additional Layer: Political Influence
The network's predicament is complicated by Donald Trump’s views about a network he has long portrayed as perhaps his primary “fake news” adversary.
Recall the cries of “CNN sucks!” at the president’s rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now claims that the network requires new ownership. This can be interpreted as ownership that will insulate him from journalistic oversight. That is one reason why he seems to support Paramount Skydance, which has made a hostile bid.
There is a basis to prefer that company more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
An Outcome of Continued Instability
It is important to note, if Netflix prevails, CNN and other cable outlets would first be carved out into a standalone company. Such a move could be a welcome development to many at the network, but it’s hardly a guarantee of stability. That structure could pave the way for CNN for a future sale. It never ends.
According to Timothy Wu, a great deal of this is illegal, anyway. The well-known analyst of big tech’s dominance recently argued that competition laws should disallow both deals.
“Each proposed deal would be harmful to the country, and both should be contested by the government,” Wu argued.
The Fundamental Challenge and a Path Forward
Regardless of the resolution regarding CNN, the underlying crisis remains.
“What we have now is a profoundly anti-democratic system, but we ought not succumb to a sense of powerlessness,” Pickard said. Government actions – dating back to the 1930s and 1940s – helped to create this hyper-commercialized monster, and different policy decisions can tackle it.
Can reform occur in an era where the head of the FCC will not confirm that the agency is independent? Change is highly improbable now, but that is not to say it will never happen.
Measures that bolster independent news organizations, aid local journalism, fund public media, and prohibit the consolidation of media power in a handful of hands are achievable – they are essential for a robust democracy.
In the world of media ownership, bigger isn’t better. And news organizations including CNN must not be tools in the newest merger game.